How to Tell If a Burberry Bag Is Fake: Top 5 Details to Check

Burberry bags are coveted for their timeless design, iconic check pattern, and British craftsmanship—but that also makes them one of the most counterfeited designer bags on the market. Here are the top 5 signs to look for when spotting a fake Burberry:

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1. Label Font & Spacing

• Authentic Burberry uses crisp, evenly spaced capital letters with sharp serifs.
• Fakes often have misaligned or fuzzy stamping, especially in “BURBERRY LONDON” embossing.

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2. Plaid Alignment

• The signature Nova Check (or House Check) should be perfectly symmetrical—especially at seams.
• On authentic bags, plaid lines line up precisely where panels meet.

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3. Stitching & Construction

• Stitching is clean, tight, and consistent.
• Watch for loose threads, uneven stitch lengths, or seams that don’t match the quality Burberry is known for.

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4. Hardware Quality

• Zippers and buckles are usually engraved with “BURBERRY” and made of heavy, smooth metal.
• Fake bags often use lightweight, cheap hardware that chips or feels hollow.

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5. Inside Label & Serial Number

• Inside tags on genuine Burberry bags often include a serial number or style code.
• If the number is missing, printed instead of stitched, or inconsistent with the brand’s codes, it’s a red flag.

How Burberry Style Codes & Serial Numbers Typically Look

• Older Burberry bags (Pre-2010s):
  Often include a small white or black tag inside the lining with a number like:
  “CNQJHA64JCA” (a mix of letters and numbers—no clear format)
• Modern Burberry bags:
  Use a more consistent style code format printed on a tag near the inner seam. Examples include:
  • “4021225” – Style number
  • “BUR40305741” – Style ID or tracking code
• Fabric tags may also include:
  • “Made in Italy”, “Made in China”, or “Made in Romania”
  • A small serial number such as: S/N 135493

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Bonus Tip:

Authentic Burberry bags often say “Made in Italy” or “Made in China”, depending on the line. Both can be real—Burberry manufactures globally—but the quality remains consistent.